Flamingo - Hoshen x AppsFlyer
Flamingo is an innovative education platform designed to explore users to LGBTQ+ identities through a unique of video based dictionary, presented in an engaging and non-formal way. It offers a space for diverse perspectives and fostering understanding through personal stories and experiences shared by the community.
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Originating in 2016 as my design final project within the Visual Communication department at Shenkar College of Engineering, Design, and Art, Flamingo has grown significantly over the years. I have led this project through its entire evolution, transforming it from a desktop web platform into a modern mobile app. The redesigns, which spanned several years, reflected shifts in both technological capabilities and audience focus—moving from serving an internal community to addressing youth and a broader general audience.
In collaboration with the Hoshen organization and with development support from AppsFlyer, Flamingo underwent a comprehensive redesign to enhance its accessibility, inclusivity, and impact. Each iteration focused on creating a user-friendly experience while staying true to the platform's mission of fostering connection and learning. Today, Flamingo stands as a vibrant tool for education, connection, and advocacy for LGBTQ+ identities.
